Loona Funnel Chart Maker — Free Conversion Funnel Charts
Visitors → sign-ups → buyers; applicants → interviews → offers. A funnel shows where people drop off, so you know what to fix first.
How to use the Funnel Chart Maker
- Type your labels and numbers into the grid, or paste CSV into the box below the chart and press Apply CSV.
- Adjust the title, legend and per-series colours until the chart reads clearly at a glance.
- Press Download chart as PNG and drop the image into your document, slides or post. Use Copy my data as CSV to save your figures for later.
How it works
Each stage’s width is its value divided by the largest stage value; the label shows the raw value and the percentage of the first stage, which is the conversion view most teams need. The chart is drawn by hand on an HTML canvas by Loona’s shared chart engine — no chart library and no server. Everything is computed locally, so your numbers never leave your device.
Worked example
A course creator sees 5,200 visitors become 480 buyers. The biggest drop is between sign-up and activation — that is where the welcome email gets rewritten.
Frequently Asked Questions
Which series does the funnel use?
The first series. Rows are the stages, in order from first to last.
What does the percentage mean?
Each stage as a percentage of the first stage — your end-to-end conversion at that step.
Can stages increase?
Funnels normally shrink. A wider later stage still draws correctly, but check the data — it usually signals a tracking mistake.
Is my data uploaded?
No — drawn in your browser only.